Alter Ego Getaway - Airbnb stay - branding, brand strategy

Alter Ego Getaway is an Airbnb stay located just a few minutes away from the beautiful beaches of California. The house isn’t a typical beach themed house you might expect. It’s different, it’s unique, and the perfect place for women seeking a girl’s trip and who value tasteful furnishings.

The host Lora wanted a branding that truly reflect her personality and interior style. That’s why we went for a minimalistic look, moody and dark colors paired with a contrasting turquoise and a beautiful, custom typography logo.

Deliverables: Brand strategy, brand identity, guest welcome sign & welcome guide, social media posts

Brand Words: Moody, Minimalistic, Calm, Atmospheric, Luxurious, Classy

Industry: Airbnb Stay, Vacation Rental

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