Jolie & Claire – Gourmet Chocolate – Primary Logo

Jolie & Claire – Gourmet Chocolate sells handcrafted, exquisite chocolate bars for chocolate lovers all over the world. They currently offer 3 different flavors to choose from: Salted Almond, Vanilla Crunch and Haselnut Honey.

I’ve created a very elegant and intense branding and packaging design with a customized luxurious serif font for the logo and a color palette made of deep berry colors. These berry shades represent the passion and love for chocolate.

Deliverables: Brand strategy, brand identity, product packaging design

Brand Words: Passionate, Elevated, Exquisite, Elegant, Luxurious, Delightful

Industry: Food & Beverages

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